There are some key terms and metrics you will have to be familiar with if you want to grow your SaaS business and keep it profitable 💰💸
KPIs refer to all the metrics you want to keep track of, monitor, improve, and optimize over time to make sure you are in control of your business, and hopefully become more successful, productive, and profitable 💪
It is especially important to have control over your KPIs when your business is scaling up
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In this video I talk about:
00:39 SaaS: Software as a service
01:25 KPIs: Key Performance Indicators
02:50 MRR: Monthly Recurring Revenue & ARR: Annual Recurring Revenue
03:15 Churn
03:59 CVR: Conversion Rate
04:23 CPA/CAC: Cost Per Acquisition/Cost Per Lead
05:12 ARPU/ARPPU: Average Revenue Per User/Average Revenue Per Paying User
05:43 LTV: Life Time Value
If you have any questions or would like us to talk about a specific topic, comment below and we will get back to you.
Thank you for watching and see you next time,
OnlineBiz Team
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