Boost your business and your bottom line. Jane Wesman and Josh Bernoff, bestselling author of Build a Better Business Book, take a deep dive into the profitability of writing a business book. Josh reveals that 64% of authors in a recent study reported profitability. He also discusses:
Why traditionally published and hybrid published books outperform self-published ones,
The surprising impact of ghostwriters and publicists on a book’s success,
Why storytelling elevates a business book from a research report to a compelling read,
Tips for crafting a book that truly resonates with readers and builds your brand.
Please let us know whether you found this video helpful. You can reach Jane Wesman Public Relations through our website at www.wesmanpr.com.
