Today we’re chatting with Tabatha Valdovinos from Just Right Cleaning!

A common mistake that I consistently see business owners make is asking the wrong question about getting more leads. Most people think the question they should be answering is, “How do I get more leads?”. As a coach, I ask a more powerful question, “How many leads do you want?”.

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The first hurdle in growing your cleaning business and increasing the amount of time and money you have is figuring out how many leads it will take you to achieve this.

How do you narrow down how many leads you will need?

Step 1: What is your goal?
Step 2: How many new customers do you need per month to meet that goal?
Step 3: How many customers do you actually gain per lead?
Step 4: Ask customers, friends and family how they would find a cleaning service. Use Facebook Groups, referral programs, gift packages, etc. to get more leads.

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Remember not to put all of your eggs in one lead source basket. Spread out your efforts across multiple platforms and strategies.

Lightning Round:

Best Advice You’ve Received Either Personally or Professionally?
“Always just to be who you are. Just be you.”

What’s the biggest mistake you’ve made in the cleaning business we can all learn from?
“Charging too little.”

What’s one idea cleaning nation can put into practice to improve their business or their lives immediately?
“Make sure that you are always friendly and that you look and sound like you want to be there.”

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