Speaking at the 6Degrees.AI conference, Spark Group Lead for Data and AI Kallol Dutta, shares Spark's journey to becoming a data-driven organisation harnessing the power of AI to deliver hyper-personalisation and increase revenue. Kallol discusses the challenges we faced, the strategies implemented, and the future of AI in our business model.
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*About Spark Business Group*
Spark Business Group is a collective of experienced digital specialists across five core areas of expertise designed to streamline solutions for NZ businesses.
Discover how Spark Business Group can help you create incredible digital experiences.
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