As we look ahead, Google Search is about to evolve profoundly by 2025! Here are the key changes to watch:
1️⃣ AI-Powered Search: Google is ramping up its integration of AI, specifically Large Language Models like Bard and LaMDA. This will transform how we search, making results more intuitive and contextually aware.
2️⃣ Bard’s Expansion: Expect AI chatbots like Bard to become a central part of both search and daily tasks, with integrations already happening in tools like Gmail.
3️⃣ Shift in User Behaviour: The search experience will be more conversational, with AI models enabling richer, more natural interactions. Marketers must adapt by optimising for natural language processing.
4️⃣ Challenges for Publishers: As AI-driven results reshape how users consume information, publishers will need to rethink how they engage with content and manage traffic, especially with new AI tools in play.
5️⃣ AI & Job Market Transformation: AI isn’t just reshaping search; it’s making skills like programming more accessible, ultimately impacting the job market in profound ways.
The future is AI-driven! How are you preparing for these changes? How do you think AI will impact your industry or business by 2025? 👇
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