Title of the show: McLuhan is the Message
Date: Apr. 13, 1967
Program: Telescope
Host: Fletcher Markle
Guests: Marshall McLuhan, Corinne McLuhan
In this 1967 episode, McLuhan is seen in his office, at home, on the subway, inside Toronto City Hall, at a comic-book shop, and in a nightclub. His wife Corinne appears throughout to talk about her husband, who discusses subjects ranging from Quebec separatism and war reporting to comic books, airplane travel, and the relationship between new technology and nostalgia.
More about McLuhan:
Marshall McLuhan (1911-1980) was the first major communications theorist of how the new media have the power to transform human nature. No matter how powerful or persuasive the message, he said, it’s the media that have changed our patterns of thought and behaviour. Now, in a world dominated by the Internet and social media, McLuhan’s revolutionary ideas are as hotly debated as they were in the 1960s, when he became an academic star known worldwide for his catchy slogans “the medium is the message,” “the global village,” and “hot and cool media.” Today, McLuhan is back in the spotlight again, this time as the first seer of cyberspace.
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