There’s no turning back on the acceleration of consumerism. Healthcare leaders are evolving their strategy to think holistically about the customer journey, including everything from patient care to the metaverse.

Paul Matsen, Chief Marketing Officer at Cleveland Clinic, brings an optimistic perspective and experience on how leaders can modernize the future of healthcare marketing.

How do CRM Intelligence and health system strategy converge to drive greater consumer and patient activation to the services they need most?

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