How to find clients for your consulting business 👇

Many entrepreneurs don't realize that business growth requires working with perfect clients. That’s the key to sustaining a profitable and joyful business. How perfect your clients are, how aligned they are, and how they bring out the best in you. That is 100% what makes or breaks your business.

The million-dollar question is, how and where do you find them? Do you want to turn even your former employer as your client? Let's make that possible! In this week's episode, Samantha Hartley talks about finding clients for your consulting business.

Part One of ‘How to Find Clients for Your Consulting Business’

How do you find perfect clients? Simple. Clarity about who they are. Knowing who they are is about eighty percent of finding them. By formulating an excellent question, you're seventy-five percent of the way there to answering that question. Stay clear on who you're looking for. They're out there for you, and you can find them.

People who read their goals every single day eventually achieve them. Because they keep these things in mind. You keep your mind actively thinking. You must have the conviction to find these clients you're compelled to serve. It connects to the idea that your perfect clients are out there. They're hoping, wishing, and praying for you to show up. They're tormented by whatever's going on with them. You can solve it for them. Someone out there urgently needs what you do.

“Your attitude, mindset, and energy affect how you conduct your marketing.” — Samantha Hartley (04:22-04:27)

Have confidence. Be confident that your client is out there. That you can connect with them. If you start any marketing effort with confidence, you must believe that things are going to work for you. Be intentional and be open to receiving more clients. Your attitude, mindset, and energy affect the way you conduct your marketing.

The next thing that you need to prepare is your message. People are going to say, what do you do? They're going to think, why do I need to know you? We need to be ready and prepared with a concise, clear, and compelling message to communicate with them.

Preparation is necessary before meeting perfect clients. Maximize opportunities. Many people struggling to grow a consulting business are either avoiding or overlooking the necessary things. Success requires returning to the most straightforward, basic marketing techniques.

Part Two of ‘How to Find Clients for Your Consulting Business’

It's great to send out a Facebook ad and reach thousands of people, and create a sales conversation to convert. But even in person with the perfect client, you must know exactly what to say, what to ask, how to engage that person, to get them interested in their services.

You’ll feel amazing when you have the opportunity to have a face to face conversation with a potential client. Watch their energy to see how they seem when they talk about what their challenges are. Those kinds of fundamental pieces of feedback are critical.

There's so much that you can learn from face to face interaction. That's why prioritizing offline marketing and offline connections are vital. You can see that when you deliver your marketing message, you're going to see a lot of micro-expressions.

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Whenever you’re ready, here are 3 ways I can help you grow your consulting business:

1. Subscribe to my free podcast, Profitable Joyful Consulting
Seriously, I give away trade secrets and insider info every week - the same lessons I teach my clients about what works now to get clients, deliver work with ease and enjoy your business more. — On YouTube and your favorite podcast app.

2. Connect with your peers in the free Profitable Joyful Consulting community
Ask questions, share insights, find colleagues. There’s 1300 consultants in the group, sharing value and referring. — Click here to join: [ Ссылка ]

3. Work with me to multiply your revenues without exhaustion
If you'd like to add $150-750K to your business, just email me (samanthah@enlightenedmarketing.com) with the word “multiply.” Tell me a little about your business and what you’d like to work on together, and I’ll get you all the details! ❤️🎉🙌🏼

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