Kanye West's stunning fall from grace just got a whole lot worse with Adidas doing what he said, it couldn't.
The company has cut ties with the American rapper and his Yeezy shoe line after he made a slew of anti-Semitic comments.
Kanye was so confident of his contract he publicly said he could make anti-Semitic comments, and Adidas wouldn't drop him.
The company has though, in a move that'll cost it some $430million.
Jessica Vredenburg, senior marketing lecturer at AUT, spoke to Newshub Late. ➡️ SUBSCRIBE: [ Ссылка ]
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