Ugh. The big freelance writing portfolio problem.
I call it the chicken or the egg problem because to get clients, you need writing samples, but you need clients first because you lack experience.
My portfolio was a massive insecurity in the beginning.
What if my writing sucks?
What if they start asking me a bunch of questions about my writing, and I look like a fool?
Worrying about portfolios is what keeps aspiring freelancers from ever starting.
First thing’s first:
You don’t need to have work already published by clients to create an effective portfolio. You can build your portfolio from scratch with no prior experience.
Don’t let building a portfolio overwhelm you. It’s much easier than you think, I promise.
To get portfolio pieces, create them yourself.
You don’t have clients yet, so you’ll write them “on spec,” meaning you’ll write them first and then submit.
Just follow this 3 step process:
Write on spec
Host your work on your own site using a free clippings.me page
Pitch clients and agree to two pieces of unpaid work
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