**Custom Notifications with templates**
With our new custom notifications feature, you or your users can send notifications to other users based on a certain event or action. This helps improve your app’s re-engagement rates as users receive more meaningful and personal notifications from the app, their friends or other users they are associated with inside your app. With custom notifications, you can also embed custom payload (as key-value pairs) that can be passed from sender to receiver. If the recipient user does not have push notifications enabled you can still retrieve the notification and display it in your own in-app notification center.
Applicable use cases could include:
- Users can ask their friends for extra lives. You no longer have to rely on Facebook’s game requests anymore, as you can achieve the same results right within your app.
- When a user beats their friends’ high score, a notification could be sent to those friends, e.g. “[Username] just beat your high score”
- Users could send gifts to their friends. The recipient would receive a notification of the gift where gift metadata included in the notification payload
- Users can ask their friends for help in a quest. Recipients join the quest right after the click on the push notification.
- Users send to each other a request to share the car ride.
- Notification receiver is added to the trip right after the click on the push notification.
- Online shopping app user gets a notification about a sale for goods which were added to their wishlist
Push notifications can be further customized using templates. Templates contain pre-defined text with placeholders which you can edit via our dashboard. This enables you to change the notification content on the fly without having to hardcode it in your app.
Notification text supports emojis and can be translated to one of 24 supported languages. You can use custom placeholders which can be replaced from the app e.g. [Level] placeholder can be replaced with the level number.
