**Why Your Law Firm Isn’t Growing – The Truth About Culture and UGRs**

Are you struggling to grow your law firm? It might not be the market, competition, or economy holding you back—it could be something much closer to home: your culture.

In this video, we dive deep into a critical yet often overlooked culprit behind stalled growth: **UGRs (Unwritten Ground Rules)**. These hidden cultural norms dictate how things *really* work in your firm, often contradicting the values and strategies you think are in place.

🔑 **Here’s what you’ll learn:**
- What UGRs are and why they matter.
- How culture—good or bad—directly impacts performance and growth.
- A simple but powerful method to uncover the unwritten rules stalling your progress.

Using insights from culture expert Steve Simpson, we’ll show you how to:
1. **Identify** the toxic UGRs holding your firm back.
2. **Challenge** and rewrite these rules to align with your vision.
3. **Model** the behavior needed to create a thriving, growth-oriented culture.

No fluff, no corporate jargon—just actionable steps to transform your firm from the inside out.

💡 **Pro Tip:** The sentence “Around here, the way things really work is…” can reveal everything you need to know about your team’s mindset and the barriers to growth.

Ready to rewrite the unwritten rules and unlock your firm’s potential? Watch now and start driving the change you want to see.

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