Marketing costs either money or time and if all you have is time then we have you covered! In this webinar, Maine SBDC at AVCOG Center Director and Business Advisor Lori Allen will review the 4 "P's" of marketing and provide guidance on developing your unique value proposition. We’ll talk about the importance of defining your target market and your niche to make sure you are reaching your potential customers. Finally, we will cover free and low-cost ways to market new small businesses that don't have a huge advertising budget. You’ll leave with a better understanding of why targeted marketing is important, how to reach your specific customer base, and how to market your business without a huge budget!
RECORDED LIVE: 6/27/2023
