How to retain your existing customers in SaaS?

In today’s market, it’s more important to invest in customer retention than acquisition for a couple of reasons.

The cost of retaining the customers is more expensive than acquiring the customers.

In order to retain customers build a community around your product and provide consistent value to your customers - Guillaume Moubeche, CEO & Co-Founder of lemlist

This video is a snippet from our SaaS Revolution Show Podcast

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