Day7/100 of Becoming a Master Copywriter in 100 Days
Here's how to use the PAS framework
P stand for Problem
State what problems which the customer face if they don't buy the product
A stands for Agitation
Tell them the whats the very possible worst case scenario of the problem
S stands for Solution
Now sell the product or service as a way to escape that scenario and the troubles
I'll show you an example tomorrow
Follow for day 8
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