Smartech is the ultimate destination across the most high-end department stores, with 10+ locations globally.
At Selfridges London, we have 4 different concepts across 600 sqm — Smartech, Playhouse, Bike shop and The Track — where you discover and try the latest and most exclusive in innovation, e-mobility and gaming. Immerse yourself in exclusive drops, unforgettable moments, and extraordinary innovation to discover and experience what the world is creating.
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