Vijay Govindarajan, is a New York Times and Wall Street Journal Best Selling Author, is Coxe Distinguished Professor at the Tuck School of Business at Dartmouth College, a new Dartmouth-wide faculty chair. He was the first Professor in Residence and Chief Innovation Consultant at General Electric. He is the coauthor of the book Reverse Innovation (Harvard Business Review Press, April 2012), based on his 2009 Harvard Business Review article, "How GE Is Disrupting Itself," which pioneered the concept of reverse innovation.
Prior to joining the faculty at Tuck, VG was on the faculties of Harvard Business School, INSEAD (Fontainebleau) and the Indian Institute of Management (Ahmedabad, India).

#DESCRIPTION
Vijay Govindarajan discusses his book, Reverse Innovation, that was a New York Times best seller. He explains the main premise of the book and describes what international businesses can learn from the concept of reverse innovation.

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