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Innovation = creativity + implementation. In this webinar, Professor Bob Sutton provides practical approaches on turning insights into organizational action—the "implementation" part of the innovation equation. Learn how skilled leaders turn smart-talk into action, how to overcome dysfunctional internal competition, and the power of adopting a small wins strategy.
This webinar is presented by The Stanford Center for Professional Development in association with the Stanford Innovation and Entrepreneurship Certificate program.
Knowing how to incorporate innovation in your work and teams is crucial for creating thriving workplaces and careers. The Stanford Innovation and Entrepreneurship professional certificate program will teach participants essential skills and effective strategies for working in and managing innovative organizations -- and for starting new ones. In classes designed to engage and inspire, you will learn by doing from some of Stanford's best in the field.
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0:00 Introduction
0:10 Meet the Speakers
2:19 A Simple Formula
9:06 McKinsey's 'War for Talent studyin 77 companies Corporate Officers' Reports
10:02 Overcoming knowing doing gaps
10:50 Avoid the smart-talk trap Talk as a substitute for action
12:43 Whytalk substitutes for action
14:18 Linkingtalkandaction: Put people in management positions who know the organization's work
16:54 Linkingtalkandaction: Stop the complaints step up the action
19:01 Linkingtalk and action: Simple language and repetition
19:55 Simple strategies are easier to execute
22:32 When competition tums friends into enemies
27:23 Averting destructive internal competition Meeding out the rotten apples
28:33 Usea"small wins" startegy
29:58 The CEO and the sales campaign Her people were freaked out andoverwhelmed by a crucial sales campaign
31:58 Parting thought #1
34:26 Parting thought #2
36:48 Innovators aren't born that way. They learn to do things DIFFERENTLY
38:20 Innovation Masters Series: Design Thinking & the Art of Innovation
49:28 Save the Date: Upcoming Innovation Offerings
