What can we learn from the world's richest man and Amazon's CEO, Jeff Bezos?


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✩About The Episode✩
On today's show we are chatting with Steve Anderson, author of "The Bezo's Letters - 14 Principles to Grow your Business like Amazon." Steve has spent 35+ years helping the insurance industry understand, integrate, and leverage current and emerging technologies. He’s also president of The Anderson Network, and a top 10 Global InsurTech Influencer. In addition, Steve has over 340,000 followers on LinkedIn and is known as one of the top technology consultants and speakers in the US.

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In this episode, we’ll discuss the rise of Amazon and why you should act like everyday is "Day 1" when growing a company. We'll learn how Jeff Bezos uses risk strategically to grow Amazon and we'll gain insight into why Amazon focuses on their customers instead of their competition.

✩Episode Highlights✩
00:00 - Introduction to YAP
02:49 - Inspiration for writing the book "The Bezo's Letters"
07:01 - Key principles for massive Amazon's growth
10:43 - Building from failures
15:02 - Focusing on customers
18:27 - On taking risks to grow
22:25 - Memo structure at Amazon
29:28 - Return On Risk
34:12 - "Day 1" mindset
38:05 - Judging company based on profitability
40:55 - Free cash flow as metric for performance
42:31 - 2019 Letter
46:12 - Steve's secret to profiting in life

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