This evolution has occurred across 3 delivery types:
From traditional logistics…where pre-planning of mass deliveries is solved by optimising a single courier to deliver 100+ parcels in specific delivery windows - to -
On-Demand Delivery: Where pre-planning is replaced by real-time decisions, ensuring a network of many couriers services hyperlocal delivery zones enabling new on-demand services from food to groceries
Quick Commerce: Where real-time delivery has been completely redefined into providing a sub-15-minute service that’s faster than popping to the shops
While this evolution has created innovative new delivery networks and services it has also exasperated existing challenges core to all 3 delivery types. Negatively impacting the customer experience and hitting profitability, hard.
Today we’re going to show you how we can solve the 5 key challenges of last-mile delivery.
The expectation of cost per delivery (or margin) for a delivery company is completely different from reality. If we include the top 5 challenges of:
Address verification
Poor driver Assignment
Limited customer transparency
Driver behaviour
Lack of delivery repeatability
You can clearly see how costs can explode. While individual challenges may not drastically increase delivery costs, combined, they can completely eradicate your margin.
We see this across 4 different cost centres:
Reduced customer conversions
Customer support due to missed SLAs
Futile charge
Customer attrition
So how do we solve this?
Via a seamless customer experience linked to real-time data, integrated with an automated driver experience... Directly improving ETAs.. and reduceing customer support tickets through accurate and transparent tracking.
Introducing Google’s Mobility and Delivery platform is a singular, scalable global platform, made for delivery, with commercially aligned pricing.
Imagine using the best delivery technology that Google has to offer (built in collaboration with some of the largest players globally) but only paying when you achieve a successful customer delivery.
Google’s Mobility and Delivery platform is broken down into 6 key solution components:
Front end and backend address delivery verification
Hyper-scale driver assignment where it can allocate the best driver to fulfil the order using actual drive times, vehicle type and capacity
Route optimisation for single orders or even mass orders from a single courier using real-time traffic and even 2 wheel routing
Integrated turn by turn navigation to ensure the most direct route to completion, reducing wrong turns, hitting SLAs & stopping dangerous app switching while driving
Live customer tracking fed directly from couriers real-time locations, maximising transparency to increase CSAT
Success-based pricing, allowing you to focus on the best solution and control technology costs.
Expedite and cut the expensive development of complex new product features, with Google’s Mobility and Delivery platform. The best in class Google technology, all through a performance-based commercial model.
Offer the fastest delivery times, exceeding your customer expectations, every time, in partnership with OniGroup.
