Join industry experts Gary Kibel, Partner at Davis+Gilbert and Safaa Darwish, Program Manager at Transcend, for a dynamic discussion on the challenges posed by a rapidly shifting ad tech landscape and the strategies data brokers, marketers, and advertisers can pursue to balance privacy, compliance, and business objectives.

We explore critical topics in this space, including:

-The new ethical and legal considerations for handling sensitive personal data
-What data brokers, marketers, and advertisers should focus on as they navigate new regulations and increased regulatory scrutiny
-How to build customer trust through effective user preference management
-Key strategies for adapting to a cookieless future

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