The framing effect is a fascinating psychological phenomenon that influences our decision-making based on how information is presented. First studied by psychologists Amos Tversky and Daniel Kahneman in the 1970s, this effect reveals that our choices can vary significantly depending on whether the same information is framed positively or negatively.
Understanding the framing effect empowers us to make better decisions and avoid manipulation by misleading presentations. By engaging deeply with issues and rationalizing our choices, we can mitigate its impact. Join us as we explore these concepts further!
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The Power of Framing: Change Perception, Change Outcome
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framing effectdecision makingcognitive biasespsychological phenomenonAmos TverskyDaniel Kahnemanrisk presentationmedical decisionperception influencebetter decisionsmisleading informationinformation framingmental shortcutsrational decision makingchoice architecturepatient choicescognitive psychologyinformed choicesbehavioral economicslife decisionsunderstanding biasesdecision strategiescritical thinkinginformation processing
