This clip features Spark Presentations owner and lead trainer Andy Saks delivering Spark's 60-minute "Booth Brush-Up" trade show booth staff training program to 20 booth staffers from ABBYY, an OCR technologies company. This training took place at ABBYY's booth just before the first day of the AIIM document imaging trade show at the Philadelphia Convention Center.
In this segment, Andy shows trainees how to use positive body language (and avoid negative body language) to attract attendees from down the aisles into the booth without saying a word.
Andy also delivered two rotating product presentations in ABBYY's booth theater every hour throughout the show, featuring live demos and interactions with ABBYY engineers. This was Andy's seventh consecutive AIIM show as ABBYY's booth presenter.
To learn more about "Booth Brush-Up" and book a training for your trade show booth staff, please visit Spark at www.SparkPresentations.com, or contact Andy Saks at andy@sparkpresentations.com or 781-454-7600.
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