The 2️⃣ questions to ask yourself if you're considering putting your prices up but are afraid you'll lose sales are:

#1️⃣ - How many sales can you afford to "lose" and still make the same amount of money?

Example:
50 sales at $100 is $5000 revenue

38 sales at $130 is also $5000 in revenue

Even if you lost out on 12 sales each month at the new price, you'd still be making the same amount of money, but (and this is where question #2 comes in) ...

#2️⃣ - How much more time would you then have to either ...

A. enjoy life outside of work or

B. have more time to focus on marketing instead of making and shipping, therefore increasing your revenue further?

Remember, you can't scale time and it is your most precious resource.

But you can increase your prices and back that up with an effective branding and marketing strategy.

There are PLENTY people out there willing to buy your products for much more than what you're selling them for right now.

Let me know below if you've ever put your prices up and what happened ⬇️

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