Today, an increasing number of users feel that a website’s design determines whether to trust your business or not. We have compiled our own digest of trends in ecommerce web design to offer you an idea of what tendencies will be the most popular and promising in 2019.
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Responsive Design
With the increasing availability of the wireless Internet, responsive design becomes the main condition for the survival of any web project. Mobile traffic is a tasty morsel for E-commerce sites. As Internet users prefer using a mobile phone more frequently, interest in responsive design continues to grow.
Video Content
When you try to deliver any complex information in a visual format, a static image does not work in most cases. After all, a static UI image only tells you what's in it, not how to use it. Background videos make the design of the site unusual and modern, which increases the involvement of the visitor and leads the project to greater efficiency.
Grid Layouts
This layout, which is based on a grid, is a layout with horizontal and vertical guides that help organize the content and maintain a uniform structure throughout the project. It’s used in product catalogues, image galleries, portfolios, etc.
Hamburger Menus
Currently, you can see several instances when hamburger menus are located on the left of the page. They are extremely popular, as it is a convenient way to hide and uncover a menu when necessary.
Voice Search
The number of people using "talking" services is increasing every day. Very soon, most Internet requests will be made with the help of voice services. In other words, the goal is to help visitors get a great shopping experience, no matter what device they are using.
Call to Action Buttons
CTA buttons are designed to guide users to your goal. The whole point of their use is to make the visitor do the desired action for you. Provoke your visitors with CTA buttons like ‘Click here’, ‘Buy now’, ‘Register for preorder’, etc.
Long Scrolling
Many users adore having content that updates and continues to load when the user reaches the bottom of the page. It provides infinite content loading while increasing engagement. Facebook or Twitter feeds are great examples of this type of scrolling.
Pop-ups
While you are trying to convey important information to the user, pop-ups can cause users’ irritation and negative attitude. However, with the right approach, they attract attention and increase conversion. The content of the pop-up window should contain a call to action, and the button should be bright and eye-catching. Choose a simple, unique and valuable design.
WhiteSpace
Efficient use of free space leads to a cleaner and more professional design. By allowing the elements of your site to "breathe", you make it easier for the visitors to perceive your content.
Hover Effects
Hovers are all sorts of effects like pop-up hints, rotation, zoom, deposition, etc. that are observed when you hover over them with a mouse cursor. A hover effect of a button gives a basic idea of what will happen with a click.
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