Celebrity sightings and celebrations continued as the 2014 International Indian Film Academy held their annual awards weekend for the first time in USA, in the city of Tampa Bay, Florida.

The annual FICCI-IIFA Global Business Forum saw Tampa Bay Delegates including Mayor Bob Buckthorn join together with the likes of Anupam Kher, Ramesh Sippy and Anjula Archaria-Bath to discuss and explore the new commercial opportunities and professional development between the United States of America and India.

Bollywood superstar-turned American pop singer Priyanka Chopra was also on hand with fellow Indian film star and activist, Shabana Azmi and American television star Sakina Jaffrey to discuss the 'Girl Rising' film and global campaign which supports the education of young girls to help transform society.

And of course, ANOKHI Pulse TV was in the middle of all the green carpet action with IIFA's 'Magic of the Movies' award show, honouring the talent, skill and passion of those behind the camera, who help create the Bollywood magic we know and love.

The 'Magic of the Movies' award show was hosted by Bollywood superstar Saif Ali Khan and Actor-Comedian Vir Das with special performances by Kareena Kapoor-Khan, Sonakshi Sinha, Bipasha Basu, Singer Mika Singh and awarding winning Producer, Director & Actor Farhan Akhtar who showed off his singing skills with a performance to remember.

Catch all the IIFA Day 3 action right here on ANOKHI Pulse TV.

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