Interested in the recent rebrand of Swarovski? This video explores the reasons behind the luxury crystal company's decision to update their branding, including the need to appeal to younger generations and modernize their image. We delve into the changes made to their logo and packaging, as well as their new marketing campaigns and collaborations with fashion icons. Discover how Swarovski's rebranding efforts aim to capture a new audience while still maintaining their reputation as a leader in the luxury goods market. Subscribe to our channel to stay up to date on the latest business trends and branding strategies.
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