Join guest speaker Adriana Stein, CEO and founder of AS Marketing, for a webinar on how to leverage multi-language SEO to drive traffic to your site.

Adriana covered:
Best practices for localizing the site structure and SEO strategy.
How to avoid common pitfalls with mass-website translations.
Best practices and tools for conducting keyword research and keyword localization for international SEO.
International SEO forecasting and ROI (with examples).

Links to additional resources & slides: [ Ссылка ]

Timestamps:
0:00 Adriana takes the stage
2:50 What international marketing is the new normal
5:36 Elements of marketing localization
8:19 Translation vs Localization
12:08 Prep your site structure
15:04 Find your local competitors
17:47 Identify relevant keywords
20:53 Build your keyword map
23:37 Keyword localization examples
26:47 Use keywords in content and scale
28:26 Localize keyword position tracking
29:56 Track marketing conversion sources and types
38:47 Q&A

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About Adriana Stein:
Adriana is the CEO & Founder of AS Marketing. Adriana helps businesses develop sustainable business growth with holistic digital marketing strategies using an SEO-driven approach. She’s a contributor to popular websites including Search Engine Journal and Search Engine Land.

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Clearscope ([ Ссылка ]) is the best-in-class SEO content optimization platform that drives search traffic.

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