LVMH, the world’s largest luxury goods company, is making waves in the sports world. From partnering with top athletes like Ronaldo, Messi, and Osaka, to becoming a major sponsor of the 2024 Paris Olympics and Formula 1, LVMH is redefining how luxury and sports intersect. Learn how Bernard Arnault’s empire is transforming sports marketing and pushing luxury into the mainstream. Find out why LVMH is now known as the "Olympics Godfather" and what this means for the future of fashion and sports.
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