The ninth cycle of Britain & Ireland's Next Top Model premiered on 20 June 2013 on Sky Living. Two judges from the previous cycle did not retain their positions. Elle Macpherson continued as the show's head judge along with model Tyson Beckford, but fashion designer Julien Macdonald and Whitney Port left the series. Australian singer and talent show judge Dannii Minogue joined the series as a third judge.

The contestants celebrated Sarah's 23rd birthday, and later had a Jeopardy!-style fashion quiz in pairs with OBE journalist and fashion director, Hilary Alexander. As the winners of the challenge, Naomi and Sophie were treated to a tour bus party for four with former contestants of the show, which they chose to share with Emma and Holly. The following day the models were taken to an antique library for a Hollywood glamour photo shoot in which they had to pose with snakes. Angel received picture of the week at elimination, while Holly, Saffron, and Sarah were singled out as the week's worst performing contestants. Holly and Saffron landed in the bottom two, and Saffron was eliminated from the competition.

Special guests: Hilary Alexander, Anita Kaushik, Annaliese Dayes, Catherine Thomas, Charlotte Holmes, Imogen Leaver, Jade Thompson, Letitia Herod, Chris Brown, Mark Amey
Featured photographer: Alex James

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