To hold the attention of an evolving audience driven by viral trends, and social media, experiences need to be unique, live, and interactive.
Layne Braunstein, Founder of Fake Love, describes how he holds the attention of audiences for global brands via experiential marketing channels and why that is the right way forward for the advertising industry.
Layne is an award-winning creative and futurist, known for his focus on experimental design and post-digital storytelling. As Founder and CCO at Fake Love, Layne has led groundbreaking global campaigns for brands such as Google, Levis, Microsoft, Virgin, Amex, M·A·C, Air Force, Marc Jacobs, Bacardi, Lexus, Coke, MTV, Samsung, Heineken, Universal, Acura, VICE, The New York Times, and Nike.
Videos Used:
1. Experiential marketing is the future of advertising | Layne Braunstein | TEDxFultonStreet: [ Ссылка ]
Music Used:
1. The XX - Intro (NAU Drum & Bass Remix): [ Ссылка ]
Who are Stride Plus Events & Marketing?
Organizing some of the most prominent business networking events world over, and positively impacting millions, Stride Plus provides Event Management, Marketing, Advertising and Branding services for business in the United Arab Emirates (UAE), primarily in the emirate of Dubai.
Contact Stride Plus Events:
1. Email: hello@strideplus.com (Business & Sales Inquiries Only)
2. LinkedIn: [ Ссылка ]
3. Twitter: [ Ссылка ]
4. Facebook: [ Ссылка ]
#advertising #marketing #socialmedia #business #entrepreneurship
Ещё видео!