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🎯 Want to crack the LinkedIn algorithm and skyrocket your visibility? 🔍 You’ve come to the right place! In this episode of the Modern Selling Podcast, host Mario Martinez Jr. sits down with Richard van der Blom, a leading LinkedIn expert, to uncover the ultimate hacks for mastering LinkedIn visibility. 🚀
From debunking outdated advice to revealing proven strategies that work, this episode is packed with real, actionable tips to boost your engagement, expand your network, and take your LinkedIn game to the next level. 🌟
🎤 Guest Spotlight:
Meet Richard van der Blom, a LinkedIn aficionado and founder of a 100% LinkedIn-focused agency, sharing his journey from social media strategist to LinkedIn master. 📈 With 18+ years of experience and clients across the globe, Richard delivers insights that transform how sales professionals and marketers engage with their audiences. 🌍
💡 What You’ll Learn in This Episode:
✅ Unlock the LinkedIn Algorithm to skyrocket visibility and engagement 🔓📊
✅ Master Personalized Connection Requests to build authentic relationships 🤝
✅ Content Creation Secrets for driving sales and meaningful engagement 🎥✍️
✅ Optimize Your LinkedIn Profile to attract clients and stand out 🔥🧑💼
✅ Employee Advocacy Done Right to amplify reach and impact 💼📢
✨ Richard’s unique take on consistency, timing, and algorithmic triggers will help you build a winning LinkedIn strategy that works!
💬 “You need to think Google. What are 10 words that your client searches for when they need to talk to you? Those words need to be everywhere—your About section, skills, and work experience.” - Richard van der Blom
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🎯 Key Moments in This Episode:
00:00:00 - Misconnection in Marketing 🤯
00:01:07 - LinkedIn Algorithm Insights 🔍
00:05:57 - Impact of Content Quality and Consistency 📝
00:09:27 - Factors Affecting Post Visibility 📊
00:14:12 - Scheduling Posts and Engagement 📆
00:15:16 - The Challenges of Employee Advocacy Solutions 📢
00:16:01 - The Impact of Content Sharing 🔄
00:17:08 - Employee Advocacy Strategy 💼
00:21:23 - The Power of Personalized Messages 💌
00:23:32 - Leveraging the Algorithm ⚡
00:29:54 - Multi-channel Engagement Strategy 🌐
00:32:02 - Content Creation Challenges 😓
00:33:29 - Five Content Pillars 🛠️
00:38:39 - Optimizing LinkedIn Profiles 🚀
00:41:53 - Biggest Mistakes on LinkedIn 🚫
00:45:06 - Pitfalls of Modern Selling Strategies 📉
00:47:38 - Personalized Connection Requests 🗨️
00:51:36 - Bad Advice on Connection Requests 🤔
00:55:26 - Connecting with Richard 🌟
00:56:21 - Favorite Movie and Closing 🎬
🎧 Ready to transform your LinkedIn presence? Hit PLAY and start mastering the LinkedIn algorithm with insights from the pros! 🎯
🔥 Don’t forget to like 👍, comment 💬, and subscribe 🔔 for more expert tips and strategies from the Modern Selling Podcast! 🚀
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