Conrad Edwards joins us to discuss the #LeadershipPrinciples he's relied on to be successful in various roles, his advice for leaders, balancing #StrategicandTactical work, and much more.
Conrad is the CEO of The Basement, a 14-year old integrated advertising agency based out of Indianapolis. Previously, Conrad held several CMO and consumer experience leadership positions.
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0:00 Intro
2:39 Going from agency client to the CEO
5:46 Balancing strategic and tactical work
7:49 How prioritization & alignment has helped him as a leader
12:33 Practical tips and behaviours for leaders
15:29 What he's currently challenged with
18:15 Understand your role & let your team do theirs
20:36 What he's looking forward to: An office like no other
25:19 Where to learn more about the agency & their work
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