On 30 March, the Policy Learning Platform hosted a webinar on the topic of silver economy: opportunities for SMEs.
Moderation and concept by Rene Tonnisson and Luc Schmerber, Thematic Experts on SME competitiveness.
00:01:06 Introduction to the topic by Rene Tonnisson, Thematic Expert on SME competitiveness
00:11:14 Presentation by Alice Charlet on Silver Surfer, a call for innovative silvery economy projects, and HIPA living lab, which tests products and solutions for the elderly
00:27:21 Q&A: Based on your experience, do you feel that currenlty the development initiative for silver economy comes from the public sector or are companies leading the innovation?
00:30:06 Q&A: How is the collaboration working with the companies? Do you have agreements?
00:33:46 Presentation by Joanne Boyle on the Healthy Ageing Innovation Cluster
00:50:04 Q&A: Which type of organisations are members? And can you describe the membership?
00:55:45 Presentation by Balazs Barta on Novel Solutions for Healthy Ageing
01:10:12 Q&A: Most of your activities are targeted to product development and prototyping. Do you already have products that are available on the market?
01:11:29 Q&A: In terms of your business model, for the products that are already on the market, who is covering the services costs of development and testing?
Panel discussion
01:14:53 Q&A: How can you take into account the fact that many elderly people are not able to adapt and use highly technological and digital solutions?
01:20:03 Q&A: Do you feel that the current trends and market situation of silver economy is caused by a technology push approach or is it based on a technology pull?
