In this episode of “Lab Medicine Rounds,” Justin Kreuter, M.D., sits down with Melanie Bois, M.D., associate professor of laboratory medicine and pathology, a cardiovascular pathologist at Mayo Clinic, and host of the “Society for Cardiovascular Pathologies” podcast, to discuss why you should consider utilizing social media within your practice and how to maximize your efforts.
0:00 Intro
1:10 What’s your why? Why is social media a tool that our lab medicine pathology community should consider using?
4:14 If a patient reaches out with a question (on social media), how do you reassure or talk to somebody in that kind of a position?
7:46 If you are going to engage in the social media world, how can we maximize our time well?
10:31 How do you characterize and think about the difference social media platforms?
13:06 How has your social media practice evolved over time? How has it affected you?
16:09 What skills has social media been helping with for you?
17:57 What is next for you? What challenge do you want to throw out there for the experienced social media person?
19:22 Outro
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