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The Jethro Daniel Memorial lectures were launched in 2015, after the death of Jethro Daniel , to enable people to reach untapped capacity and draw from the well of potential that lies within them to become change agents and thought leaders of society. This time's lecture is titled 'The Voice of Purpose from a Life of Purpose' and is jointly hosted by Vivanta Coimbatore and VITAE International Accounting Services Pvt.Ltd.

The speaker, Mr. M. Saji Abraham, is based at Bangalore India, with a global Leadership position in Operations Management. He is also a member of the United Nations – CSR, member of the European union since September 2023, Academic council member of various educational institutions and a member of the Board in various corporate entities. He is passionate about mentoring and developing the younger generation.

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