Penguin 4.0 has been released and webmasters around the world are trying to get their head around the impact that it will have on their website in the future.

We know that the algorithm update affects links, but to what degree is yet to unfold.

What we do know is that webmasters should be focusing on their link earning efforts through content creation and improving their own user experience across their web platforms.

In the last major Penguin algorithm update, low quality guest blogs and PBNs were among those that were targeted. We had expected to see something similar, however there's been very little impact in the organic search results so far.

Watch the video to see our reaction to the Penguin 4.0 algorithm update.

If you have some insight to share, please leave a comment in the section below.

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