Retail as an industry is undergoing immense disruption as the giants turn to automate all their existing processes. AutomationEdge recently automated one of the most complex tasks of retailers - automating the cumbersome media invoicing process.
Check out this video to see how the media invoice processing of a Global Retail Company underwent complete automation to reduce manual effort and implementation time significantly.
Initially, the customer was spending hugely on branding and promotion across various marketing channels. For TV commercials, the customer’s media services team was communicating with multiple agencies, channels and 3rd party service providers that validated the actual airtime against the one estimated. The company’s media services team was managing this process manually leading to the generation of 10,000+ invoices and took 400 hours. The process wasn’t error-free and it also created issues due to payment delays. AutomationEdge used Robotic Process Automation technology to automate their existing process and reduce the operation time to 4 hours. Check out the video for more on this!
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