In this video I use massage and spa data from Florida to show you how to quickly and easily map and plot your data with RStudio and Google maps. There's only a few lines of code and I show you each one of them and walk you through it step-by-step. In the end you will have a really cool visualization and map showing your data. You can then utilize these maps to draw better insights and maybe find out more about your data that you can later then dig deeper into with a more thorough analysis or a data science project.
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You can use this same process to graph and visualize pretty much any data you want. You just have to have city and state data or latitude and longitude. With the code I have in this video it will actually hold the latitude and longitude for you for each city and location. I also break it out to show two variables (Sales and Transactions or Visits) against each other. Sales is broken out my different colors and transactions are broken out by different sized plot points. That way you can compare the two and see if some errors are selling higher dollar services (like skin peels, microdermabrasion, body wraps, etc.) and if others are just doing lots of low dollar services and not doing any up selling.
It is nice to be able to quickly represent your data on a map for different locations so that you can better visualize and see if there's any trends or any interesting insights that you can come draw or conclude from it. In the video I walk you through all of this. I use this exact same code and mapping of data in actual data science projects for my current employer (which is one of the largest companies in the U.S.)
I hope you found this entertaining and interesting.
Please take a moment to subscribe and like. Also be sure and check out all my other great videos on my channel that are about data science, Excel, analytics, data wrangling, exploratory data analysis, and so much more.
Thanks again and God bless!
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