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“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” ~ Peter Drucker I totally believe in that quote. What I want to share in this video are 3 ways to get to know your customers.
1. Face to Face (and the questions to ask)
2. Using Surveys
3. Online Data (like Facebook likes)
If you use this strategy, not only will your current customers love you but you'll build a company that energizes you vs. brings you down by working with the wrong customers.
Instagram: @danmartell
Twitter: @danmartell
