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The dominance of personalized algorithms, the changing expectations of consumers, and the volume of available content have changed influencer marketing, and last month we released The New Rules for Influencer Marketing to help brands navigate those changes.
Join our CEO James Nord and VP of Strategy Grace Murray as we sit down with special guests, Taylor Lorenz and Jack Appleby, to talk through the rules and what that means as we build out our influencer marketing strategies.
Taylor is an acclaimed journalist and bestselling author of the definitive history of social media, Extremely Online and Jack Appleby is the creator of Future Social and a creative strategist who's led social media AORs with Microsoft, Beats By Dre, Verizon, Spotify, to name a few.
Want to chat through the new rules more?
Send us an email at hello@fohr.co
