Customer service is the provision of service to customers before, during and after a purchase. The success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Good quality customer service can be as important as product innovation and pricing. Many organisations rely upon their staff to provide outstanding customer service to ensure that customers return and their business is successful. Customer service requires good systematci skills, interpersonal skills, IT skills and much more.
One good customer service experience can change the entire perception a customer holds towards the organisation.
