In this Dear Melissa segment, Melissa answers subscribers’ questions about separating product strategy from overall company strategy, rules of thumb for discovery and delivery phases, and what a small company starting to scale up really needs in order to carve out a thoughtful product strategy and vision.
Q: Do you have any advice on how to align between product strategy and business strategy, especially when a product doesn't have a strong executive presence? [1:13]
Q: How do you manage discovery and delivery simultaneously during a 12-week quarter? Should there be two different roles? [6:59]
Q: What should the next step be for a company entering a scale-up model with no long-term strategy? [11:13]

Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.comIf you enjoyed this episode, please visit:

• Angel Squad ([ Ссылка ])
• Productinstitute.com ([ Ссылка ])

Previous guests include: Shruti Patel of US Bank, Steve Wilson of Contrast Security, Bethany Lyons of KAWA Analytics, Tanya Johnson Chief Product Officer at Auror, Tom Eisenmann of Harvard Business School, Stephanie Leue of Doodle, Jason Fried of 37signals, Hubert Palan of Productboard, Blake Samic of Stripe and Uber, Quincy Hunte of Amazon Web Services

Check out our Top 3 episodes:

• Episode 177: The Evolution of User Research: A Conversation with Steve Portigal, Author of Interviewing Users ([ Ссылка ])
• Tackling Product Research with C. Todd Lombardo ([ Ссылка ])
• Episode 128: Scaling Product Operations with Blake Samic, Former Global Head of Product Operations at Stripe and Uber ([ Ссылка ])

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