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Where you should host your short term rental? With so many platforms to choose from, which one is right for your property? Airbnb vs Vrbo vs Booking.com vs Homeaway comaparison!

Today, we’re going to look at the differences between some short term rental platforms. To host on Airbnb or Vrbo could be a simple decision.

But when does it makes sense to use one platform over another?

The main difference between each platform is primarily the type of guests that are going to be booking on those platforms, which has an impact on the type of property that is going to perform better on a specific platform.

Let’s start with homeaway and VRBO, which are actually owned by the same company, and there isn’t a big difference between those platforms. So VRBO stands for Vacation Rental By Owner. As the name indicates, it is primarily for vacation rentals, and that’s really where it got its start - by amalgamating different vacation homes that people had to offer as a short term rental. So on VRBO and Homeaway, you are going to predominantly find people looking for vacation rentals. Most of the time, you aren’t going to be looking for a vacation home in downtown Toronto or New York, but more often in places like Florida or a place that you would go on a vacation. If you have a property that you’re offering for short term rental that is in a bigger, more urban area, then in general VRBO isn’t going to be great for that type of a listing. However, in general, VRBO properties that do well are larger properties that would be suitable for a full family. In terms of the way a platform operates, it is very similar to the way Airbnb operates - it collects the payments for you, takes their service fee, and pays you out a set amount. It is very straightforward and streamlined.

The platform where things get complicated on that end is booking.com. It is actually a travel website, like hotels.com and Expedia, which are all owned by the same parent company. The majority of the properties on these platforms have historically been hotels, and with the popularity of Airbnb growing, some have started listing their properties. So now, while there are properties that aren’t hotels on the platform, the ones that tend to do well are ones that are similar to a hotel, a hotel alternative. If you’re in a location where people would typically be renting a hotel room, this would be a better platform than VRBO or homeaway. One of the nice things about booking.com is that because you are competing with professionally priced hotels, the pricing tends to be higher, meaning you can charge higher rates for your listing.

In terms of ease of use, it definitely has a lot of room for improvement for it to be as easy as Airbnb or VRBO, homeaway. Booking.com is exceptionally hard to use as a property owner for a few reasons - first, they don’t collect payments for you, so you need to actually process the credit card payments yourself. Initially, that doesn’t seem like too much of a challenge, but the issues come in when dealing with fraud, refunds, chargebacks, or other issues like that. The other thing that makes booking.com challenging is that because they aren’t collecting payment from the booking, you need to pay booking.com every few weeks, or every month to pay your service fees instead of them being automatically processed like they are with Airbnb.

Finally, we have Airbnb, which is the one everyone is most familiar with. I would say it’s the best of everything - you have a good mix of hotel alternatives, vacation homes, local experiences. With the amount of variety of properties, and the sheer volume of listings, it attracts a large pool of guests which makes it a great place to start out because it’s rare to find a property that can’t perform well on Airbnb. It’s extremely simple to use, and offers you a variety of properties and areas where you can succeed.

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