Wall Street investors have been betting that struggling video game retailer GameStop would fail for a long time. But over the past few months, a bunch of Reddit users have been pushing up the value of GameStop shares instead. At first, it was because they believed the company was better off than the Wall Street doubters believed. But as GameStop value has soared, Wall Street's bad bets have cost the investors billions of dollars.

Now, the Reddit users are in it to win an epic battle against Wall Street too.

At one point, the Reddit users from the forum r/WallStreetBets have sent the stock up more than 14,300% (you read that right), though it's gone through wild fluctuations. They've spread their strategy to struggling movie chain AMC, too. In their wake, these online market players have upended Wall Street, creating a drama filled with memes, app trading disasters and weird internet lingo as big-time investors have lost billions of dollars.

It's a crazy story, complete with cameos by Tesla CEO Elon Musk and CNBC financial commentator and former hedge fund manager Jim Cramer. There's even Michael Burry, one of the subjects of the book and movie The Big Short, who happens to be a prominent investor in GameStop.

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