Looking for a Toy Store in London? The LEGO® Store Leicester Square is the perfect destination. Explore a super selection of LEGO sets for kids and adults, not to mention a multitude of in-store activities, demos and INSIDERS offers. Turn your own photo into a totally unique LEGO mosaic, or stop by the Minifigure Factory to design your own LEGO minifigure!
The LEGO® Store at Leicester Square is the biggest store anywhere in the world! It spans two floors, packs in 914 square metres of LEGO® fun and even features a huge LEGO® model of London's famous clocktower, Big Ben*.
The name ‘LEGO’ is an abbreviation of the two Danish words “leg godt”, meaning “play well”. It’s our name and it’s our ideal.
The LEGO Group was founded in 1932 by Ole Kirk Kristiansen. The company has since passed from generation to generation and is to this day still owned by the Kirk Kristiansen family.
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🇬🇧 Lego Store London - Inside LEGO® Store Video | Leicester Square
