Due to recent changes in leadership, Twitter has seen a “mass exodus” of employees, users, and advertisers from the company in the span of just a few weeks. With the uncertainty of Twitter’s future looming overhead, many B2B marketers find themselves scrambling to revise their social media strategies. Is Twitter worth salvaging as a platform for B2B growth, or is it time to throw in the towel for good?
Join eMa Founder Courtney Kehl and Social Media Expert Alexis Perez to learn how the social media landscape is evolving and what B2B marketers should keep in mind when planning their strategies for 2023.
This webinar will cover:
- A high-level recap of recent changes at Twitter headquarters: mass resignations, contested platform updates, and more
- The viability of Twitter as a social media tool for B2B marketers — is it worth it?
- Predictions for B2B social media marketing in 2023
To check out more about us, visit expertmarketingadvisors.com.
