Farmers in most of Sub Sahara African countries – especially smallholder farmers - are doing their best to produce various crops and to carry out other farming activities including livestock keeping, to feed their families and make a living. However, it seems often that they don’t get the highest returns on their investment in agriculture.
Many of them face serious difficulties in accessing markets to sell their goods in the marketplace. They are constrained by their remote locations, high transportation costs, limited knowledge about which value chains are profitable, lack of business skills and the bargaining power to interact with other market players on equal terms.
How can we achieve reliable market access to boost the motivation of farmers to increase productivity, increases incomes and strengthens food and nutrition security?
How do we ensure these farmers get their efforts’ worth in terms of return on investment?
How do we enhance their understanding of the market environment in which they operate?
Join Dr Canisius Kanangire, and his panel of experts Salamatu Garba from WOFAN- Nigeria, and Violet Nyando from Cereal Growers Association- Kenya for this informative discussion. Only on #AATFKIKAO
