In Europe, food manufacturers have signed up to ‘responsibility pledges’, promising no added sugar, preservatives, artificial colors or flavors and not to target children. So why are they using tactics banned in the West in the developing world? There, they have created ultra low cost products with higher levels of salt, sugar and saturated fats. Filmed in Brazil, India and France, we investigate the new tactics of brands like Coca-Cola, McDonald’s and Domino’s Pizza. -
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0:00 The documentary
0:20 The impact of Western fast food and sugary drinks on Indian and Brazilian cities, and the marketing strategies used to target consumers, especially children.
8:20 Influence of Junk Food Marketing on Brazilian Schools
17:01 Impact of global fast food chains in India, revealing nutritional content disparities and health implications.
25:28 Impact of Junk Food Industry on Global Consumers
33:05 Impact of Junk Food Marketing on Children
40:24 Exposing unethical advertising tactics targeting children with junk food in video games.
47:37 Rising obesity levels and lack of regulation in global food industry.
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