EAST RUTHERFORD, NJ (May 2022) – Big SNOW American Dream, North America’s first indoor, real-snow ski and snowboard center providing guests with year-round winter indoors, reopened today, Friday, May 27. The indoor ski resort is open from 1:00 p.m. – 9:00 p.m. today. The indoor ski resort suffered a 3-alarm fire on September 25, 2021 and repairs have been completed just in time for Memorial Day Weekend. During the reopening event the venue hosted a snow-studded Beach Party, including DJ entertainment, live ice-sculpting, complimentary photo shoot sessions and an opportunity to meet and ride with athletes from Burton. There were also door prize giveaways throughout the day, including 50% off return visit vouchers.

“We are excited to reopen Big SNOW to guests this Memorial Day Weekend,” said Trish McLeod, Director of Resorts Marketing & Sales, SNOW Partners. “We thank our visitors and team for their patience as we’ve worked diligently to resume the full operation of the facility. We are appreciative of all the hard work that has gone towards this reopening and look forward to welcoming guests back to our slope where we offer endless winter fun right here in New Jersey.”

As a thank you for combatting last September’s fire, Big SNOW’s ceremonial “first chair” honored representatives from various responding fire departments. The venue will also offer discounted tickets to responding firefighters and their families interested in hitting the slopes this summer.

“We are tremendously thankful for the quick response and efforts made by the local fire departments last fall,” continued McLeod. “These complimentary tickets are just a small token of our appreciation. At Big SNOW, every day is a snow day, so we hope to see local firefighters and their families cool off and hit the slopes this summer.”

Ideal for first-timers or those just looking to keep their ski skills intact this summer, Big SNOW offers Snow Day packages that provide everything needed to enjoy a day on the snow. Packages include ski/board rental, outerwear, complimentary access to Terrain Based Learning skills areas and a team of dedicated instructors. This summer also marks the return of Camp BIG’s Summer Series – a four-day camp designed for children ages 5-12 to level-up on their ski and snowboard skills. Participating campers will receive continuous supervision with personalized on-snow instruction, complimentary ski or snowboard equipment rental and outwear rentals, as well as, slope access tickets, daily snacks and a goodie bag.

For more information, guests can visit BigSNOWAmericanDream.com, or keep up with Big SNOW on Facebook and Instagram @bigsnowad

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